University of Zimbabwe
FACULTY OF BUSINESS MANAGEMENT SCIENCES AND ECONOMICS
DEPARTMENT OF TOURISM, LEISURE AND HOSPITALITY
Programme : Master of Science Strategic and International Marketing – MSIM
DURATION : 2 years
ENTRY REQUIREMENTS
- A good first degree with a 2.2 or better in any recognised Discipline from an approved University.
- At least 5 ‘O’ Levels including Mathematics and English Language.
TO APPLY
ZWL$25 000 FOR ZIMBABWEANS AND US$50.00 FOR INTERNATIONALS AND MUST BE DEPOSITED INTO ANY CBZ BRANCH NATIONWIDE USING THE FOLLOWING BANKING DETAILS;
ACCOUNT NAME: UNIVERSITY OF ZIMBABWE
NAME OF BANK : CBZ
BRANCH: KWAME NKRUMAH AVE
ACCOUNT NUMBER: 01120770100042
NOSTRO (USD) BANKING DETAILS:
ACCOUNT NAME: UNIVERSITY OF ZIMBABWE
NAME OF BANK : CBZ
BRANCH: KWAME NKRUMAH AVE
ACCOUNT NUMBER: 01120770100249
SORT CODE: 6101
SWIFT CODE: cobzzwhaxxx
ECOCASH FACILITY PROVIDED ON EMHARE.
APPLICATION PROCEDURE
- APPLICATIONS WILL BE OPEN FROM 30 MARCH 2023 AND WILL CLOSE ON 28 APRIL 2023.
- APPLICANTS SHOULD SUBMIT AN ONLINE APPLICATION AT www.emhare.uz.ac.zw AS PART OF THE APPLICATION PROCESS.
- THE SYSTEM GENERATES AN APPLICATION ID AT THE END OF THE ONLINE PROCESS.
- THE APPLICATION NUMBER MUST BE SUBMITTED TOGETHER WITH COMPLETED MANUAL FORM, THE MANUAL FORM CAN BE DOWNLOADED AT www.uz.ac.zw.
- ON SUBMISSION, APPLICANTS SHOULD ALSO ATTACH THE PROOF OF PAYMENT; CERTIFIED COPIES OF NATIONAL I.D.; ‘O’ AND ‘A’ LEVEL CERTIFICATES; ACADEMIC CERTIFICATES AND TRANSCRIPTS, AT THE UZ STUDENT ENROLMENT AND REGISTRATION OFFICE MT PLEASANT CAMPUS.
- APPLICANTS WILL BE ADVISED OF THE OUTCOME OF THEIR APPLICATION BY 22 MAY 2023
- SUCCESSFUL STUDENTS WILL BE EXPECTED TO CONFIRM THEIR ACCEPTANCE BY 2 JUNE 2023
Any queries should be directed to The Enrolment and Registration Ofce on 08677020333, 0772132207-11 OR E-mail admissions@admin.uz.ac.zw
Fees related queries should be directed to studentsaccounts@admin.uz.ac.zw
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Strategic and International Marketing
Strategic and International Marketing is a field of study and practice that focuses on the design, implementation, and management of marketing strategies for businesses operating in global markets. It involves understanding the needs and preferences of customers in different cultures, developing effective marketing strategies, and implementing campaigns that resonate with diverse audiences.
The field of Strategic and International Marketing is closely linked to international business management, as it requires an understanding of global market trends, cultural differences, and international trade regulations. It involves a variety of activities, including market research, product development, pricing strategies, and promotional campaigns.
Some of the key skills needed in Strategic and International Marketing include cross-cultural communication, data analysis, strategic thinking, and creativity. It also requires an ability to adapt to changing market conditions and to develop innovative solutions to complex marketing challenges.
Successful Strategic and International Marketing requires a deep understanding of global market trends, the ability to anticipate future opportunities and challenges, and the capacity to develop flexible and effective marketing strategies that can be adapted to different cultures and markets.